 mart business owners and managers recognize the value of
having accurate market and customer information at their finger- tips—and
they often buy primary research data to support their decision making
process. When you look at your own business, are you making decisions
armed with the best information about your prospective customers’ wants,
needs and expectations?Companies on the Fortune 1000 list often spend
six and seven figure sums to develop a deep understanding of customer
expectations and buying behavior. Their deep pockets afford access to
information that can provide these giant companies with a distinct
advantage over smaller firms.
But suppose that for a fraction of the typical costs, any business
could have the same sophisticated industry-specific customer data that
the big guys spend hundreds of thousands of dollars to gather. And
suppose, moreover, that this data could be packaged in easy-to-read and
east-to-understand guides that showed business leaders exactly how to use
the data to improve their market competitiveness and business results.
Well, suppose no more!
Performance Measurement Associates, Inc. can now provide you with
industry-specific, highly readable and very usable customer research
reports at exceptionally affordable prices.
This cost-effective solution will allow you to:
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Hone your marketing and customer
service strategies for optimal effectiveness |
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Build better customer relationships |
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Increase revenue and profits throughout
the life of the customer relationship |
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Make better decisions and create action
plans with confidence in the results |
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Research Reports Customized for Your Industry include:
- What your customers expect from you and your competitors, and
what you therefore must deliver to remain competitive
- What you can do to build repeat sales and customer loyalty
- The collective strengths and vulnerabilities of the companies
competing in your industry
- A questionnaire you can use to determine how you stand with your
own customers (comes with complete instructions)
- The customer segments that exist within your industry, and the
value each segment seeks
- How-to’s, including:
- How to determine who your most profitable customers are
- How to create a world-class customer value proposition, and why
you should want to
- How to set priorities and focus on key opportunities
- How to align and motivate employees
- How to use data to improve your business
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Click the pizza to take our 2-minute
quiz. |
